Kristian Rönn is the co-founder and CEO of Normative, the world’s first carbon accounting engine, helping businesses calculate their entire climate footprint, reduce their greenhouse gas emission and reach net zero. He co-founded the company in Stockholm in 2014 after previously working at the Future of Humanity Institute at Oxford University, where he worked on global catastrophic risk reduction, including climate change. Kristian believes that business leaders must show the courage to tackle the climate emergency by acting now to measure and then reduce their companies’ carbon footprint. Normative sets a new standard for scientific accuracy in emissions accountancy, powered by its market-leading emissions database.